Controlling Costs for Small Print Runs: 5 Practical Tips from us

Printing small quantities can quickly become expensive if you don’t plan carefully. Many businesses and individuals face the challenge of balancing quality and budget when ordering limited print runs. Without the right approach, costs can spiral, making small print projects less viable. This post shares five practical tips to help you control costs effectively while maintaining the quality you need.

Small printing press producing flyers

Tip 1: Stick to Standard Sizes.

Paper is sold in large sheets and trimmed down. If your project fits a standard size that maximizes the paper usage (like A4, A5, or standard business card multiples), you minimize waste. Custom sizes often result in expensive paper trim.

Tip 2: Be Strategic with Finishing.

Instead of ordering 100 cards each with 5 different foil colors (requiring 5 press setups), order 500 cards with one stunning foil effect. The per-unit cost plummets. Consolidate your embellishments for greater impact and better economics.

Tip 3: Get Your Files Right the First Time.

A missing font or low-resolution image might only be caught on press. Stopping the press, correcting the file, and remaking the printing plate is incredibly costly. Our Pre-Flight Checklist is your best friend.

Tip 4: Plan Your Orders.

If you know you'll need business cards in January and postcards in March, ask us about combining them into one press run. You can share the "make-ready" cost (paper loading, plate setting, ink balancing) across both jobs.

Tip 5: Choose the Right Paper.

You don't always need the most expensive 400GSM card stock. We can show you a 300GSM premium recycled paper with a gorgeous feel that might cost 20% less and align with your brand values. Ask us for samples!

Local print shop with printing machines and paper stacks

The Takeaway: Think of us as partners in your production. Early conversation about your goals and budget allows us to guide you toward the most cost-effective solutions.